Thursday, December 12, 2024

How to Prevent Cyber Attacks Using Artificial Intelligence

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It takes years to build a business. And just a few minutes to crash it, thanks to cyber-attacks that are alarmingly on the rise. Recently, the government of Costa Rica had to declare an emergency as it fell victim to a deadly ransomware attack.

The attack impacted both government and private sectors bringing them to their knees. The advancement in technology has led to sophisticated cyber attacks. And with the same advanced technology, we have to battle these attacks and save our systems. One solution can be artificial intelligence (AI). AI is known to offer greater protection against malicious attacks.

Let us understand how artificial intelligence can prevent cyber breaches and protect your systems better.

5 Ways Artificial Intelligence Protects from Cyber Attacks

In the following pages, we’ll take a look at some of the biggest roadblocks to offering user-friendly digital experiences.

Fights Phishing and Spam

Phishing is a process where an attacker impersonates a known person of the victim and deceives via spammy emails. Businesses can use algorithms to understand and recognize patterns from enormous piles of data to identify unusual behavior and anomalies.

With data analysis and this algorithm, artificial intelligence can identify spam and phishing emails. It takes into account the message content and context when looking for anomalies and warning signals.

Identifies Advanced Malware

Malware is an actively growing threat to cybersecurity. Artificial intelligence uses deep learning to analyze each malware that passes through the model and becomes stronger. It enables businesses to optimize their malware protection strategies by increasing the accuracy and quantity of the data it analyses. Thus, quick scanning using AI ensures better safety for systems.

Protects DNS

The domain name system (DNS) is an easy target for cybercriminals to access valuable customer and business information. DNS poisoning is a major threat that businesses fall prey to. In this, the attacker intercepts a DNS request and sends a fabricated (poisoned) response to the client.

Artificial intelligence and machine learning can be deployed to analyze multiple DNS queries to better understand the pattern of hackers. Hence, AI can protect organizations from DNS and DNS poisoning attacks.

Predicts Risk of a Security Breach

One fascinating feature of AI is it can predict how and where businesses are most likely to face cyber attacks. This helps businesses to plan for resource and tool allocation towards areas of weakness.

Prescriptive insights derived from AI analysis aid businesses to configure and enhancing controls and processes. This effectively improves their cyber resilience and cybersecurity.

Provides Authenticity Protection

Authentication is central to cybersecurity. And the evolution of multi-factor authentication (MFA) helps better secure access. As cyber criminals evolve their tactics, AI plays a crucial role in improving authentication processes.

Traditional authentication processes execute threat protection at the log-in stage. But, AI systems detect and respond to threats throughout a user’s session.  For instance, if a user suddenly moves to a new location and device or attempts to access financial information that isn’t relevant to their work, AI will prompt to verify their identity.

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